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Sunday, September 9

Don Tapscott on Newsnight

: BBC have added the report/interview to Newsnight video highlights.


Unambiguously positive lead in by Paul Mason on Newsnight to an interview with Don Tapscott about Wikinomics. What a great communicator:

We talk to the author of a new book called 'Wikinomics' who says we've barely begun to see how the internet will effect the way we live and work. Social networking is passé and will be replaced by collaboration in which individuals will be given the opportunity to become the professionals - leading to greater innovation and changing the way business and scientific problems can be solved. Is this a cheap way for businesses to carry out research or are we entering a new era in which the power of the consumer is on a more equal footing with big business?

  • Newsnight blog with extract and comment

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